Hellmann's Uses Google Cloud AI to Transform Leftovers into Meals

Food waste is a massive issue, you know? WRAP tells us that UK households chuck out a whopping 4.7 million tonnes of perfectly good food every year. And get this—up to 10% of the world's greenhouse gas emissions come from food that never even gets eaten. Crazy, right?
To tackle this, Hellmann’s, the folks famous for their yummy mayonnaise, have come up with something pretty cool. They've launched a tool called Meal Reveal, which uses AI to whip up tasty meals from whatever's lurking in your fridge. This AI kitchen buddy runs on Google Cloud, giving it the muscle to quickly scan your fridge and match what's inside to some delicious recipes.
Here's the lowdown on how it works:
- Scan your stash: Just point your phone at your fridge, snap some pics, or shoot a quick video. It's like taking stock of your leftovers.
- Analyse ingredients: Meal Reveal taps into Google Cloud's Vertex AI platform. It uses tools like Gemini Pro Vision and PaLM 2, plus Unilever’s own AI checks, to spot everything from random veggies to forgotten meats.
- Get meal suggestions: With Vertex AI Vector Search and a special Unilever algorithm, it digs through a recipe database and comes up with meal ideas that are anything but boring, sparking your culinary creativity.
Meal Reveal kicked off today, right in the middle of WRAP UK's Food Waste Action Week. This campaign's all about getting businesses, government groups, and global partners to team up and create tools to slash food waste and help folks save some cash.
Give Meal Reveal a go today, and check out how we're using generative AI to make our food systems better.
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Comments (30)
0/200
BenWalker
April 12, 2025 at 12:00:00 AM GMT
Hellmann's app is pretty cool, turning leftovers into meals with AI? Genius! It's definitely helping me reduce food waste at home. Only downside is sometimes the meal suggestions are a bit too simple, but hey, it's better than tossing out food. Give it a try!
0
GregoryWilson
April 12, 2025 at 12:00:00 AM GMT
Hellmann'sのアプリは本当に便利ですね。AIを使って残り物を料理に変えるなんて素晴らしい!家での食品廃棄を減らすのに役立っています。ただ、料理の提案が時々シンプルすぎるのが難点ですが、それでも食べ物を捨てるよりはマシです。試してみてください!
0
AlbertThomas
April 12, 2025 at 12:00:00 AM GMT
Hellmann's 앱 정말 유용해요. AI로 남은 음식을 요리로 바꾸다니 천재적이에요! 집에서 음식물 쓰레기를 줄이는 데 도움이 되네요. 다만, 요리 제안이 때때로 너무 단순한 게 단점이지만, 그래도 음식을 버리는 것보다는 나아요. 한번 써보세요!
0
WyattHill
April 12, 2025 at 12:00:00 AM GMT
O aplicativo da Hellmann's é bem legal, transformar sobras em refeições com IA? Gênio! Está me ajudando a reduzir o desperdício de alimentos em casa. O único ponto negativo é que às vezes as sugestões de refeições são um pouco simples demais, mas, ei, é melhor do que jogar comida fora. Experimente!
0
JoeLee
April 12, 2025 at 12:00:00 AM GMT
La app de Hellmann's es bastante genial, ¿convertir sobras en comidas con IA? ¡Genial! Me está ayudando a reducir el desperdicio de alimentos en casa. El único inconveniente es que a veces las sugerencias de comidas son un poco demasiado simples, pero, oye, es mejor que tirar la comida. ¡Pruébala!
0
JamesJones
April 13, 2025 at 12:00:00 AM GMT
Hellmann's AI tool is pretty cool for turning leftovers into meals, but sometimes the recipes are a bit too complicated for my taste. Still, it's a great way to reduce food waste, which is important. Maybe they could add simpler recipes for busy folks like me!
0
Food waste is a massive issue, you know? WRAP tells us that UK households chuck out a whopping 4.7 million tonnes of perfectly good food every year. And get this—up to 10% of the world's greenhouse gas emissions come from food that never even gets eaten. Crazy, right?
To tackle this, Hellmann’s, the folks famous for their yummy mayonnaise, have come up with something pretty cool. They've launched a tool called Meal Reveal, which uses AI to whip up tasty meals from whatever's lurking in your fridge. This AI kitchen buddy runs on Google Cloud, giving it the muscle to quickly scan your fridge and match what's inside to some delicious recipes.
Here's the lowdown on how it works:
- Scan your stash: Just point your phone at your fridge, snap some pics, or shoot a quick video. It's like taking stock of your leftovers.
- Analyse ingredients: Meal Reveal taps into Google Cloud's Vertex AI platform. It uses tools like Gemini Pro Vision and PaLM 2, plus Unilever’s own AI checks, to spot everything from random veggies to forgotten meats.
- Get meal suggestions: With Vertex AI Vector Search and a special Unilever algorithm, it digs through a recipe database and comes up with meal ideas that are anything but boring, sparking your culinary creativity.
Meal Reveal kicked off today, right in the middle of WRAP UK's Food Waste Action Week. This campaign's all about getting businesses, government groups, and global partners to team up and create tools to slash food waste and help folks save some cash.
Give Meal Reveal a go today, and check out how we're using generative AI to make our food systems better.



Hellmann's app is pretty cool, turning leftovers into meals with AI? Genius! It's definitely helping me reduce food waste at home. Only downside is sometimes the meal suggestions are a bit too simple, but hey, it's better than tossing out food. Give it a try!




Hellmann'sのアプリは本当に便利ですね。AIを使って残り物を料理に変えるなんて素晴らしい!家での食品廃棄を減らすのに役立っています。ただ、料理の提案が時々シンプルすぎるのが難点ですが、それでも食べ物を捨てるよりはマシです。試してみてください!




Hellmann's 앱 정말 유용해요. AI로 남은 음식을 요리로 바꾸다니 천재적이에요! 집에서 음식물 쓰레기를 줄이는 데 도움이 되네요. 다만, 요리 제안이 때때로 너무 단순한 게 단점이지만, 그래도 음식을 버리는 것보다는 나아요. 한번 써보세요!




O aplicativo da Hellmann's é bem legal, transformar sobras em refeições com IA? Gênio! Está me ajudando a reduzir o desperdício de alimentos em casa. O único ponto negativo é que às vezes as sugestões de refeições são um pouco simples demais, mas, ei, é melhor do que jogar comida fora. Experimente!




La app de Hellmann's es bastante genial, ¿convertir sobras en comidas con IA? ¡Genial! Me está ayudando a reducir el desperdicio de alimentos en casa. El único inconveniente es que a veces las sugerencias de comidas son un poco demasiado simples, pero, oye, es mejor que tirar la comida. ¡Pruébala!




Hellmann's AI tool is pretty cool for turning leftovers into meals, but sometimes the recipes are a bit too complicated for my taste. Still, it's a great way to reduce food waste, which is important. Maybe they could add simpler recipes for busy folks like me!












