Lei Jun Commits 6 Billion Yuan to AI Breakthrough as Xiaomi SU7 Upgrade Drives Demand

On the dual tracks of automotive manufacturing and artificial intelligence, Xiaomi is constructing competitive moats with an unprecedented density of investment.

On the evening of March 19th, Xiaomi held a spring product launch event in Beijing. Founder Lei Jun not only unveiled the new generation Xiaomi SU7 electric sedan but also issued a "military order": Xiaomi's R&D and capital investment in the AI field this year will exceed 16 billion yuan, with a cumulative three-year investment plan set to surpass the 60 billion yuan mark.

In-House Large Language Models Reach Global Top Tier

This substantial investment is backed by Xiaomi's breakthroughs in AI algorithms. At the event, Xiaomi officially launched three large models: MiMo-V2-Pro, MiMo-V2-Omni, and MiMo-V2-TTS. Among them, the flagship trillion-parameter MiMo-V2-Pro model has secured the eighth position in the global comprehensive intelligence ranking for large models and ranks fifth globally in terms of brand standing.

The New SU7 Generation: Confidence Behind a 4,000 Yuan Price Increase

As the highlight of the evening, the new generation Xiaomi SU7 officially opened for pre-orders with a starting price of 219,900 yuan. Compared to its predecessor, the new model's price has increased by 4,000 yuan—a move backed by comprehensive "internal" upgrades:

Intelligence Upgrade: Deep integration with self-developed large models enables a generational leap in intelligent driving perception and cabin interaction.

Hardware Performance: A complete overhaul of interior details, the powertrain system, and intelligent configurations.

Brand Crossover: Celebrity endorsers Shu Qi and Su Bingtian attended the event, further amplifying the product's visibility.

Market Reaction: Heavy Investment Sparks Short-Term Concerns

However, Lei Jun's "aggressive" investment strategy has also caused ripples in the capital markets. Following the event, Xiaomi's stock opened down more than 6% on the Hong Kong exchange. Analysts note that while the ambitious 60 billion yuan three-year investment underscores long-term vision, the market retains concerns about balancing such high R&D expenditure with short-term returns in the current environment.

From deploying trillion-parameter large models to the continuous iteration of smart electric vehicles, Xiaomi Technology Co., Ltd. is attempting to seize the right to define the rules in the global AI era competition through "all-in" investments. For Lei Jun, this 60 billion yuan is not merely R&D funding; it is Xiaomi's ticket to join the ranks of the world's top-tier technology companies.