Guidde Leverages AI for Streamlined Software Training Video Creation
Creating corporate training videos for software can be a daunting task, especially for organizations managing numerous software licenses. While these videos are essential for getting employees up to speed quickly, producing them often requires the effort of entire teams, making it a significant undertaking.
Yoav Einav, an entrepreneur from Tel Aviv, believed there had to be a more efficient and cost-effective way to produce these training videos. Along with his friend Dan Sahar, they embarked on a mission to find a solution. In 2020, their efforts culminated in the launch of their startup, Guidde.
Guidde harnesses the power of AI to automatically generate instructional video clips that teach users how to navigate various applications. The process involves capturing a user's in-app activities and transforming these recordings into a video complete with a "storyline."
Videos produced by Guidde can be enhanced with an AI-generated voice in any desired language, background music, and tags that pinpoint essential features of the software. Additionally, Guidde provides basic video editing tools, including options for motion transitions, adjusting frame timing, and cropping.

Guidde’s platform lets users create and customize corporate training videos for applications.Image Credits:Guidde
You might be curious about whether people actually engage with these training videos. It's a valid concern; a 2019 Kaltura survey revealed that 67% of employees tend not to give their full attention to in-house training videos, often skimming through them or multitasking while listening.
Einav believes this issue stems from two main problems. First, many training videos lack the engaging quality needed to hold viewers' interest due to subpar production values. Second, these videos are often hard to find within clunky interfaces.
To address these challenges, Guidde has recently ventured into video recommendations with a new feature called Guidde Broadcast. Described by Einav as a "Netflix for organizations," this feature aims to boost software engagement by delivering personalized, "just-in-time" training content directly within a user's workflow.
According to Einav, Guidde is experiencing robust growth, with revenues quadrupling over the past year. The platform now supports over 100,000 users across 2,000 organizations, including well-known names like American Eagle Outfitters, Carta, and Nasdaq.

Guidde’s tools tap AI to automate certain aspects of the video production and publishing process.Image Credits:Guidde
This month, Guidde, which employs 35 people, successfully raised $15 million in a funding round led by Qualcomm Ventures. This brings the total funding to $30 million. Einav plans to use the new funds to enhance Guidde's localization tools, expand enterprise sales and customer success teams, and increase its global market presence.
“We’ve managed to navigate through recent challenges and remain committed to a cautious and modest financial strategy, which has been successful so far,” Einav stated. “We see the future in a system that effortlessly integrates the creation and delivery of highly engaging, AI-driven, video-first content. Our aim is to pioneer this evolving field and establish the benchmark for intelligent, immersive content experiences.”
Related article
Meta's Muse outpaces ChatGPT in early mobile launch
New data suggests Meta’s latest AI app, Muse, could become the social giant’s next major success. According to recent estimates from Appfigures, Muse has been downloaded on mobile devices more times in its first twelve days than ChatGPT did in the tw
ElevenLabs brings on BlackRock, Jamie Foxx and Longoria as new investors
ElevenLabs, a leader in Voice AI, has announced new participants in its $500 million Series D funding round, initially revealed in February. The investor roster now features major institutions like BlackRock, Wellington, D.E. Shaw, and Schroders, alo
Rival AI agents Instinct and Meta’s Muse now support calling features
The market for text-based AI assistants is fiercely competitive, with Instinct, Wajo, Town, Ollie, and Meta’s newly launched Muse agent all vying for user attention and task management. Based in San Francisco, Instinct has emerged as a leading conten
Related Special Topic Recommendations
Comments (9)
0/500
Cette utilisation de l'IA pour simplifier la création de vidéos de formation est vraiment maligne ! En tant que formateur occasionnel, je sais à quel point c'est chronophage. Mais est-ce que l'outil préserve la qualité pédagogique ? 🤔 Ça pourrait révolutionner nos process internes...
This AI video tool sounds like a game-changer for training! No more slogging through endless editing sessions. But, I wonder how it handles super niche software—can it keep up with the weird quirks of our in-house tools? 🤔
This AI video tool sounds like a game-changer for training! No more slogging through endless editing sessions. Wonder how it stacks up against manual production in quality, though? 🤔
This AI video tool sounds like a game-changer for training! No more slogging through endless editing sessions. But, gotta wonder, will it make instructional designers obsolete? 🤔
Guidde is a lifesaver for our IT training! It's so easy to create professional-looking software training videos now. The AI does most of the work, but sometimes it misses the mark on complex software features. Still, it's a huge time-saver! Anyone struggling with training videos should give it a shot! 😊
Creating corporate training videos for software can be a daunting task, especially for organizations managing numerous software licenses. While these videos are essential for getting employees up to speed quickly, producing them often requires the effort of entire teams, making it a significant undertaking.
Yoav Einav, an entrepreneur from Tel Aviv, believed there had to be a more efficient and cost-effective way to produce these training videos. Along with his friend Dan Sahar, they embarked on a mission to find a solution. In 2020, their efforts culminated in the launch of their startup, Guidde.
Guidde harnesses the power of AI to automatically generate instructional video clips that teach users how to navigate various applications. The process involves capturing a user's in-app activities and transforming these recordings into a video complete with a "storyline."
Videos produced by Guidde can be enhanced with an AI-generated voice in any desired language, background music, and tags that pinpoint essential features of the software. Additionally, Guidde provides basic video editing tools, including options for motion transitions, adjusting frame timing, and cropping.

You might be curious about whether people actually engage with these training videos. It's a valid concern; a 2019 Kaltura survey revealed that 67% of employees tend not to give their full attention to in-house training videos, often skimming through them or multitasking while listening.
Einav believes this issue stems from two main problems. First, many training videos lack the engaging quality needed to hold viewers' interest due to subpar production values. Second, these videos are often hard to find within clunky interfaces.
To address these challenges, Guidde has recently ventured into video recommendations with a new feature called Guidde Broadcast. Described by Einav as a "Netflix for organizations," this feature aims to boost software engagement by delivering personalized, "just-in-time" training content directly within a user's workflow.
According to Einav, Guidde is experiencing robust growth, with revenues quadrupling over the past year. The platform now supports over 100,000 users across 2,000 organizations, including well-known names like American Eagle Outfitters, Carta, and Nasdaq.

This month, Guidde, which employs 35 people, successfully raised $15 million in a funding round led by Qualcomm Ventures. This brings the total funding to $30 million. Einav plans to use the new funds to enhance Guidde's localization tools, expand enterprise sales and customer success teams, and increase its global market presence.
“We’ve managed to navigate through recent challenges and remain committed to a cautious and modest financial strategy, which has been successful so far,” Einav stated. “We see the future in a system that effortlessly integrates the creation and delivery of highly engaging, AI-driven, video-first content. Our aim is to pioneer this evolving field and establish the benchmark for intelligent, immersive content experiences.”
Meta's Muse outpaces ChatGPT in early mobile launch
New data suggests Meta’s latest AI app, Muse, could become the social giant’s next major success. According to recent estimates from Appfigures, Muse has been downloaded on mobile devices more times in its first twelve days than ChatGPT did in the tw
ElevenLabs brings on BlackRock, Jamie Foxx and Longoria as new investors
ElevenLabs, a leader in Voice AI, has announced new participants in its $500 million Series D funding round, initially revealed in February. The investor roster now features major institutions like BlackRock, Wellington, D.E. Shaw, and Schroders, alo
Rival AI agents Instinct and Meta’s Muse now support calling features
The market for text-based AI assistants is fiercely competitive, with Instinct, Wajo, Town, Ollie, and Meta’s newly launched Muse agent all vying for user attention and task management. Based in San Francisco, Instinct has emerged as a leading conten
Cette utilisation de l'IA pour simplifier la création de vidéos de formation est vraiment maligne ! En tant que formateur occasionnel, je sais à quel point c'est chronophage. Mais est-ce que l'outil préserve la qualité pédagogique ? 🤔 Ça pourrait révolutionner nos process internes...
This AI video tool sounds like a game-changer for training! No more slogging through endless editing sessions. But, I wonder how it handles super niche software—can it keep up with the weird quirks of our in-house tools? 🤔
This AI video tool sounds like a game-changer for training! No more slogging through endless editing sessions. Wonder how it stacks up against manual production in quality, though? 🤔
This AI video tool sounds like a game-changer for training! No more slogging through endless editing sessions. But, gotta wonder, will it make instructional designers obsolete? 🤔
Guidde is a lifesaver for our IT training! It's so easy to create professional-looking software training videos now. The AI does most of the work, but sometimes it misses the mark on complex software features. Still, it's a huge time-saver! Anyone struggling with training videos should give it a shot! 😊





Home






