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新產品立項邏輯推演訓練
心靈訓練
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針對市場部門新產品立項場景，透過推演不同變量下的專案走向，訓練從業者的結構化邏輯思維與風險預判能力，幫新人快速建立立項決策的完整思考框架。
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Work through a new flavor sparkling water product targeting young consumers, sort out core possible issues during launch from market research, competitor benchmarking, supply chain adaptation and marketing cost control, organize causal links between each issue, offer launch decision directions under different variables and complete a full logical reasoning of the project.
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請你針對這款針對年輕消費族群的新口味氣泡水產品，從市場需求調研、競品對標、供應鏈适配、行銷成本控制四個維度，一步步推演出立項推進過程中可能遇到的核心問題，梳理每個問題的因果關聯，給出不同變量下的立項決策方向，完成完整的立項邏輯推演。
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