HomeMeta launches three Plus services, tests Meta One AI upgrade plan
On May 27, 2026, Meta Platforms Inc. officially announced the global launch of consumer subscription plans for its flagship social apps Instagram, Facebook, and WhatsApp, while also beginning new subscription service tests for businesses, content creators, and AI users. The goal is to diversify revenue by deepening user value and reducing reliance on a single advertising income stream.
For frequent social media and messaging users, Meta has designed affordable "Plus" packages. Instagram Plus and Facebook Plus cost $3.99 per month, offering profile customization, super emojis, and in-depth story insights for social expression. WhatsApp Plus is priced at $2.99 per month and includes personalized message experiences like app themes and custom ringtones. These new services are separate from the existing Meta Verified identity verification service.
More notably, Meta is consolidating future subscription services under the "Meta One" brand. Starting next month, Meta AI will test two AI-specific packages in Singapore, Guatemala, and Bolivia—Meta One Plus ($7.99 per month) and Meta One Premium ($19.99 per month). Both packages support high-intensity computing queries, with the Premium package unlocking "thinking mode" for deep reasoning and advanced video and image generation across applications. Additionally, the Meta One Essential ($14.99 per month) and Meta One Advanced ($49.99 per month) packages for creators and businesses will be tested later this week in countries including Saudi Arabia, Morocco, Thailand, and Bangladesh. These packages offer comprehensive professional support such as anti-fraud protection, high-weight search rankings, anti-infringement notifications, and advanced analytics tools.
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On May 27, 2026, Meta Platforms Inc. officially announced the global launch of consumer subscription plans for its flagship social apps Instagram, Facebook, and WhatsApp, while also beginning new subscription service tests for businesses, content creators, and AI users. The goal is to diversify revenue by deepening user value and reducing reliance on a single advertising income stream.
For frequent social media and messaging users, Meta has designed affordable "Plus" packages. Instagram Plus and Facebook Plus cost $3.99 per month, offering profile customization, super emojis, and in-depth story insights for social expression. WhatsApp Plus is priced at $2.99 per month and includes personalized message experiences like app themes and custom ringtones. These new services are separate from the existing Meta Verified identity verification service.
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