HomeGoogle Makes AI Video Editor Vids Available to All Users
Google is making its basic Vids app available to all users. Previously limited to Google Workspace and AI plan subscribers, the AI-driven video editor is now broadly accessible, offering templates, stock media, and a "subset of AI capabilities," according to product director Vishnu Sivaji in an interview with The Verge.
Introduced last year, Vids is the latest addition to Google's Workspace suite. Designed for swiftly assembling video presentations, it comes with a range of AI-powered editing and creation tools. These features include an AI assistant that helps build a storyboard with suggested scenes, stock imagery, and background music.
Choose from a selection of 12 AI avatars. Image: GoogleAlthough Sivaji states the free version of Vids includes "pretty much all the amazing capabilities," it will not support the newly released AI features, such as generating an AI avatar to deliver your message.
With this update, users can pick one of 12 pre-made avatars, each with a distinct look and voice, and add their script. Currently, Vids does not allow creating a personalized AI avatar—a function Zoom already provides and tech CEOs reportedly favor. When asked about adding this feature, Sivaji indicated Google has "no further updates to share at this time."
Google is also enhancing Vids' video generation by enabling users to create 8-second videos featuring a specific image—like a new product. If you include a self-recorded video in your presentation, an AI tool can automatically cut out filler words and pauses.
The AI transcript trimmer automatically flags pauses and filler words in your recording. Image: GoogleGoogle believes these features will help businesses save time and resources when producing product demonstrations, training clips, or support materials. "A 10-minute video with live actors can take up to six months and cost tens of thousands of dollars, factoring in scriptwriting, revisions, studio recording, and editing," Sivaji explained. "Our customers report that Vids dramatically increases both the number of people who can produce such videos and the frequency with which they can create them."
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Finally! Been waiting for this to go public. The templates and stock media are a nice touch, but curious what the 'subset of AI capabilities' means compared to the paid tiers. Hope it doesn't water down the good stuff too much.
Google is making its basic Vids app available to all users. Previously limited to Google Workspace and AI plan subscribers, the AI-driven video editor is now broadly accessible, offering templates, stock media, and a "subset of AI capabilities," according to product director Vishnu Sivaji in an interview with The Verge.
Introduced last year, Vids is the latest addition to Google's Workspace suite. Designed for swiftly assembling video presentations, it comes with a range of AI-powered editing and creation tools. These features include an AI assistant that helps build a storyboard with suggested scenes, stock imagery, and background music.
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With this update, users can pick one of 12 pre-made avatars, each with a distinct look and voice, and add their script. Currently, Vids does not allow creating a personalized AI avatar—a function Zoom already provides and tech CEOs reportedly favor. When asked about adding this feature, Sivaji indicated Google has "no further updates to share at this time."
Google is also enhancing Vids' video generation by enabling users to create 8-second videos featuring a specific image—like a new product. If you include a self-recorded video in your presentation, an AI tool can automatically cut out filler words and pauses.
Google believes these features will help businesses save time and resources when producing product demonstrations, training clips, or support materials. "A 10-minute video with live actors can take up to six months and cost tens of thousands of dollars, factoring in scriptwriting, revisions, studio recording, and editing," Sivaji explained. "Our customers report that Vids dramatically increases both the number of people who can produce such videos and the frequency with which they can create them."
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Finally! Been waiting for this to go public. The templates and stock media are a nice touch, but curious what the 'subset of AI capabilities' means compared to the paid tiers. Hope it doesn't water down the good stuff too much.
