Apple's New Hardware Chief John Ternus Steers Vision for Future Products

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The Ternus era at Apple has officially begun.
Tim Cook stepped down as CEO this week, handing leadership to former hardware chief John Ternus. Ternus’s first memo promised a “huge launch next week,” meaning the next iPhone event lands on his desk before he has fully settled in. However, Cook is not disappearing: he remains Executive Chairman, focusing on policy relationships that have recently turned minor issues, such as map labels, into public balancing acts. This transition raises a critical question: What does the Ternus era entail, and how much leeway will shareholders give him to navigate it?
In this episode of TechCrunch’s Equity podcast, hosts Kirsten Korosec and Sean O’Kane explore what Ternus is inheriting, why he may be better positioned to advance software than hardware in this new AI landscape, and other key news from the week.
Subscribe to Equity on YouTube, Apple Podcasts, Overcast, Spotify, and all major platforms. You can also follow Equity on X and Threads at @EquityPod.
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The Ternus era at Apple has officially begun.
Tim Cook stepped down as CEO this week, handing leadership to former hardware chief John Ternus. Ternus’s first memo promised a “huge launch next week,” meaning the next iPhone event lands on his desk before he has fully settled in. However, Cook is not disappearing: he remains Executive Chairman, focusing on policy relationships that have recently turned minor issues, such as map labels, into public balancing acts. This transition raises a critical question: What does the Ternus era entail, and how much leeway will shareholders give him to navigate it?
In this episode of TechCrunch’s Equity podcast, hosts Kirsten Korosec and Sean O’Kane explore what Ternus is inheriting, why he may be better positioned to advance software than hardware in this new AI landscape, and other key news from the week.
Subscribe to Equity on YouTube, Apple Podcasts, Overcast, Spotify, and all major platforms. You can also follow Equity on X and Threads at @EquityPod.
Apple agrees to $250M settlement over delayed Siri AI rollout
Apple has agreed to pay $250 million to resolve a class-action lawsuit regarding its marketing of AI features prior to the iPhone 16 launch, as first reported by the Financial Times.The lawsuit claimed Apple overstated the capabilities of Apple Intel
Nvidia H200 China deal survives Trump-Xi summit, but not as expected
President Trump traveled to Beijing with Jensen Huang joining the delegation at the eleventh hour, departing two days later with vague remarks about potential chip export developments. No deal materialized. Since Trump first authorized sales in Decem
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Nvidia has deployed nearly US$50 billion into AI labs purchasing its chips, securing commitments for over $500 billion in total.On August 26, CFO Colette Kress informed analysts that these labs, backed by Nvidia’s balance sheet, will account for roug





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