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为CEO生成应对产品召回的危机公关演讲稿,强调透明度与责任感。
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Act as a senior corporate communications consultant and draft a crisis public relations speech for the CEO of a well-known technology company. The context is that the company's latest smartwatch has been reported to have battery overheating issues, resulting in injuries to some users. The speech must include a sincere apology to the victims, a brief explanation of the cause, specific steps for an immediate product recall, and measures to improve future quality control. The tone should be solemn, sincere, and resolute, avoiding blame-shifting or excessive legal jargon, aiming to rebuild public trust and demonstrate corporate social responsibility.
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你是一位资深企业传播顾问,请为一家知名科技公司的CEO起草一份面向公众的危机公关演讲稿。背景是该公司最新发布的智能手表被曝出电池存在过热隐患,导致部分用户受伤。演讲稿需包含对受害者的真诚道歉、对问题原因的简要说明、立即召回产品的具体行动步骤以及未来质量管控的改进措施。语气应庄重、诚恳且坚定,避免推卸责任或过度使用法律术语,旨在重建公众信任并展示企业的社会责任感。
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