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為CEO生成應對產品召回的危機公關演講稿,強調透明度與責任感。
複製
Act as a senior corporate communications consultant and draft a crisis public relations speech for the CEO of an electric vehicle manufacturer. The context is a mandatory recall of their latest model due to battery overheating issues, with significant social media backlash. The speech must include a sincere apology to affected owners, a brief and transparent explanation of the technical fault, a clear timeline for remedial actions, and a reaffirmation of the company's commitment to safety. The tone should be calm, sincere, and empathetic, avoiding legalistic deflection of blame, focusing instead on rebuilding public trust and demonstrating corporate responsibility.
複製
你是一位資深企業傳播顧問,請為一家電動汽車製造商的CEO撰寫一份面向公眾的危機公關演講稿。背景是該公司最新車型因電池過熱問題被強制召回,社交媒體上輿論壓力巨大。演講稿需包含對受影響車主的真誠道歉、對技術故障原因的簡潔且透明的解釋、具體的補救措施時間表以及重申公司對安全承諾的堅定立場。語氣應沉穩、誠懇且富有同理心,避免使用推卸責任的法律術語,重點在於重建公眾信任並展示企業的擔當。
複製
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