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Snapchat+ Introduces Custom AI-Generated Stickers for Subscribers

Snapchat+ Introduces Custom AI-Generated Stickers for Subscribers

October 28, 2025
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Snapchat Enhances Premium Experience with AI Stickers and Self-Destructing Snaps

The social media platform is introducing innovative features for its Snapchat+ subscribers as part of its strategy to grow its paid membership base. These include AI-powered custom sticker creation and temporary Snaps that automatically disappear.

Personalized AI Stickers for More Engaging Chats

U.S.-based Snapchat+ members can now generate unique stickers that dynamically adapt to their chat messages. The streamlined process involves:

  • Composing text in the chat field
  • Tapping the sticker search icon
  • Sending the AI-generated sticker featuring their message

This functionality follows similar AI sticker implementations by tech giants Meta and Apple, marking Snapchat's latest move in the competitive generative AI space.

The sticker generator expands upon Snapchat's existing AI image creation tools launched last year, providing premium users with additional creative options to enhance their messaging experience.

Snapchat AI sticker creation interface
Image Credits: Snap

The release coincides with Snap's recent unveiling of a mobile-optimized text-to-image AI model designed to power upcoming features like AI Snaps and Bitmoji Backgrounds. While this new model doesn't currently drive the sticker feature, Snap suggests future integration remains possible.

Temporary Content with Snap Modes

The platform is also introducing Snap Modes, initially offering timed Snaps that self-destruct if unopened within predetermined periods. This feature provides:

  • Enhanced privacy controls
  • Novel ways to connect with friends
  • Planned additional interaction modes
Snapchat Snap Modes interface
Image Credits: Snap

Growing Success of Snapchat+

These expansions showcase Snapchat's commitment to evolving its subscription service, which has demonstrated strong revenue performance:

  • 14 million active Snapchat+ subscribers reported
  • 131% year-over-year growth in subscription revenue
  • $500 million+ annualized revenue run rate

The platform continues differentiating its premium offering through innovative AI implementations and exclusive communication features, driving both user engagement and financial results.

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Comments (3)
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GregoryBaker
GregoryBaker March 22, 2026 at 4:00:37 PM EDT

Finally something useful for the subscription! The self-destructing snaps with AI stickers sound fun, but honestly, I'm more curious about the privacy aspect of those AI generators. What dataset are they trained on? Could they accidentally create something inappropriate using my photos? Feels like a cool but tricky feature. 😅

CarlGonzalez
CarlGonzalez March 12, 2026 at 8:01:02 AM EDT

Snapchat+ с ИИ-стикерами? Это интересно, но как они собираются защищать приватность пользователей? 🤔 Особенно с функцией самоуничтожающихся снимков — звучит как сюжет из фильма про шпионов. Может, пора прочитать их политику конфиденциальности?

GeorgeMartinez
GeorgeMartinez December 29, 2025 at 11:30:30 PM EST

AIステッカーって面白いけど、有料会員限定ってのがちょっと…無料ユーザーにも少しは体験させてほしいな。Snapchatの課金戦略はどんどん進化してるけど、これでユーザー離れが起きないか心配。でも自己破壊スナップは確かにプライバシーには良さそう😅

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