Deepfake detection service Loti AI expands access to all users - for free

The internet is buzzing with AI-generated deepfakes—those hyper-realistic videos and audios that can mimic anyone from your favorite celebrity to your next-door neighbor. As these deepfakes become more sophisticated, public figures and celebrities are increasingly worried about their images being used without permission. Enter Loti AI, a deepfake detection company that launched in 2022 to protect these individuals. Now, they've broadened their horizons and are ready to help everyone safeguard their digital identity.

On Wednesday, Loti AI made headlines by announcing that its "human-first" likeness protection technology is now available to all users. What was once a service reserved for the elite is now accessible to anyone eager to shield their online presence. Deepfakes, which can be videos, speeches, or images where the person or action is artificially created, blur the lines between reality and fabrication, making it tough to tell what's real and what's not.

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Loti AI's platform tirelessly scours the internet every day, hunting for deepfakes, adult content, impersonations, unauthorized material, and even genuine images that are being misused. Their likeness protection technology employs a custom-built filtering system to safeguard your digital identity by zapping fake content in "four simple steps":

How Loti AI Protects Your Likeness

1. Authorize

   First off, you'll need to do a quick likeness check to confirm you're who you say you are. It's all about verifying your identity.

2. Find

   Next, you provide scans of your face and voice. This helps Loti AI match and protect your identity across the web.

3. Remove

   Here's where you get to decide what content you want off the internet. Once you choose, Loti AI's automated takedowns go to work.

4. Protect

   With 24/7 monitoring, automated likeness protection, and weekly scan updates, Loti AI keeps an eye on things. Plus, you have the option to manually take down any fake content you find.

According to the company, those who've opted into the auto-takedown feature have seen a whopping 95% success rate within just 17 hours. Loti AI offers both free and paid membership options, so you can choose what works best for you. Ready to get started? Sign up for the waitlist at lotiai.com/sign-up or download the Loti AI app on your iOS or Android device.

"The internet is getting out of hand, and people's digital reputations are at risk like never before," said Loti AI CEO Luke Arrigoni. "From deepfakes to unauthorized illicit content, these threats are no longer limited to celebrities. Whether you're an everyday person or a high-profile individual, you should be able to protect your image and personal data online."

He went on to say, "Our goal is simple: to help you reach zero images of you online that you haven't approved."

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