Capsule Secures $12M Funding to Develop Next-Gen AI Video Editor for Brands
April 18, 2025
SophiaJones
24
Capsule, the innovative video editing platform, has announced a significant upgrade to its AI-powered assistant, tailored for marketing, sales, and media teams. This enhancement comes on the heels of a successful $12 million Series A funding round, signaling strong investor confidence in the company's direction.
The latest version of Capsule's studio software introduces an AI co-producer that offers real-time suggestions to enhance storytelling. According to Capsule's co-founder and CEO, Champ Bennett, the new features aim to make video editing more interactive. "It'll be more of an interactive experience where the AI suggests things to improve your video's clarity and performance," Bennett shared with TechCrunch. The goal is to empower users without professional video editing skills to create compelling video stories.
The AI co-producer enables users to provide prompts like "Create a sizzle reel from our latest event." In response, the AI will recommend suitable footage from the brand's media library, suggest the best sequence for clips, and even advise on the placement of titles and graphics. This functionality streamlines the entire video production process, making it more efficient and user-friendly.
Capsule is also rolling out a new feature for real-time collaborative editing. This tool allows team members to work on different parts of a video simultaneously. For example, one person can edit the video's opening while another focuses on the conclusion. This complements Capsule's existing commenting feature, which facilitates communication and feedback within the video timeline.
Since its public launch in October 2024, following a beta phase in 2023, Capsule has caught the eye of major companies like HubSpot, Instacart, and Ramp. The platform's AI studio is designed to cut down editing time and accelerate post-production with features such as automatic transcription, intro summarization for title cards with brand-specific graphics, image generation, and text animations.
Capsule offers a free version alongside a paid enterprise subscription, reflecting its commitment to accessibility and scalability. Bennett highlighted the platform's growing adoption, noting, "About a third of our revenue last year was from expansion."
The Series A funding round was led by Innovation Endeavors, with contributions from HubSpot Ventures and notable angel investors including Frame.io founder Emery Wells, former Twilio executive François Dufour, Ramp co-founder Karim Atiyeh, and Instacart's chief marketing officer Laura Jones, among others. Capsule's existing investors include Bloomberg Beta, Human Ventures, and Swift Ventures, bringing the company's total funding to $19.75 million.
With the fresh capital, Capsule plans to bolster its team by hiring more product designers, visual designers, and AI engineers, and expanding its sales force to further drive growth and innovation in the video editing space.
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Comments (20)
0/200
![BruceBrown]()
BruceBrown
April 20, 2025 at 5:39:47 AM GMT
Capsule's new AI video editor is a game-changer for our marketing team! It's super intuitive and saves us tons of time. The only hiccup is that it sometimes struggles with very specific brand guidelines, but overall, it's a solid tool. Excited to see how it evolves! 🚀
0
![RalphJohnson]()
RalphJohnson
April 20, 2025 at 1:40:01 AM GMT
カプセルの新しいAIビデオエディター、めっちゃ使いやすい！マーケティングチームの時間を大幅に節約してくれるんだけど、特定のブランドガイドラインに苦戦することがあるのがちょっと残念。でも全体的に見て、かなりいいツールだと思うよ。これからの進化が楽しみだね！🚀
0
![JerryMoore]()
JerryMoore
April 19, 2025 at 9:03:54 PM GMT
캡슐의 새로운 AI 비디오 에디터, 정말 편리해요! 마케팅 팀의 시간을 많이 절약해주는데, 특정 브랜드 가이드라인에 어려움을 겪는 경우가 있어서 아쉽네요. 하지만 전체적으로 봤을 때, 정말 좋은 도구예요. 앞으로의 발전이 기대돼요! 🚀
0
![CharlesMartinez]()
CharlesMartinez
April 21, 2025 at 9:07:09 PM GMT
O novo editor de vídeo AI da Capsule é um divisor de águas para a nossa equipe de marketing! É super intuitivo e nos economiza muito tempo. A única coisa é que às vezes ele luta com diretrizes de marca muito específicas, mas no geral, é uma ferramenta sólida. Ansioso para ver como ele evolui! 🚀
0
![RyanLewis]()
RyanLewis
April 21, 2025 at 2:33:55 AM GMT
कैप्सूल का नया AI वीडियो एडिटर हमारी मार्केटिंग टीम के लिए एक गेम-चेंजर है! यह बहुत ही सहज है और हमें बहुत समय बचाता है। एकमात्र समस्या यह है कि यह कभी-कभी बहुत विशिष्ट ब्रांड दिशानिर्देशों के साथ संघर्ष करता है, लेकिन कुल मिलाकर, यह एक ठोस टूल है। इसके विकास को देखने के लिए उत्सुक हूँ! 🚀
0
![GregoryBaker]()
GregoryBaker
April 19, 2025 at 11:32:57 AM GMT
Capsule's new AI video editor is a game-changer for our marketing team! It's so intuitive and the results are professional-grade. The only hiccup is the occasional lag when processing large files, but hey, it's still in development, right? Can't wait to see what they do next! 🚀
0
April 18, 2025
SophiaJones
24
Capsule, the innovative video editing platform, has announced a significant upgrade to its AI-powered assistant, tailored for marketing, sales, and media teams. This enhancement comes on the heels of a successful $12 million Series A funding round, signaling strong investor confidence in the company's direction.
The latest version of Capsule's studio software introduces an AI co-producer that offers real-time suggestions to enhance storytelling. According to Capsule's co-founder and CEO, Champ Bennett, the new features aim to make video editing more interactive. "It'll be more of an interactive experience where the AI suggests things to improve your video's clarity and performance," Bennett shared with TechCrunch. The goal is to empower users without professional video editing skills to create compelling video stories.
The AI co-producer enables users to provide prompts like "Create a sizzle reel from our latest event." In response, the AI will recommend suitable footage from the brand's media library, suggest the best sequence for clips, and even advise on the placement of titles and graphics. This functionality streamlines the entire video production process, making it more efficient and user-friendly.
Capsule is also rolling out a new feature for real-time collaborative editing. This tool allows team members to work on different parts of a video simultaneously. For example, one person can edit the video's opening while another focuses on the conclusion. This complements Capsule's existing commenting feature, which facilitates communication and feedback within the video timeline.
Since its public launch in October 2024, following a beta phase in 2023, Capsule has caught the eye of major companies like HubSpot, Instacart, and Ramp. The platform's AI studio is designed to cut down editing time and accelerate post-production with features such as automatic transcription, intro summarization for title cards with brand-specific graphics, image generation, and text animations.
Capsule offers a free version alongside a paid enterprise subscription, reflecting its commitment to accessibility and scalability. Bennett highlighted the platform's growing adoption, noting, "About a third of our revenue last year was from expansion."
The Series A funding round was led by Innovation Endeavors, with contributions from HubSpot Ventures and notable angel investors including Frame.io founder Emery Wells, former Twilio executive François Dufour, Ramp co-founder Karim Atiyeh, and Instacart's chief marketing officer Laura Jones, among others. Capsule's existing investors include Bloomberg Beta, Human Ventures, and Swift Ventures, bringing the company's total funding to $19.75 million.
With the fresh capital, Capsule plans to bolster its team by hiring more product designers, visual designers, and AI engineers, and expanding its sales force to further drive growth and innovation in the video editing space.
Sentra Raises $50M in Series B Funding to Protect AI-Driven Companies from Shadow Data Risks
In a significant stride for data security, Sentra, a pioneer in cloud-native data protection, has successfully secured $50 million in Series B funding, pushing its total funding past the $100 million mark. The funding round was spearheaded by Key1 Capital, with ongoing backing from elite investors s
Intangible, a no-code 3D creation tool for filmmakers and game designers, raises $4M
Intangible, a startup with a fresh infusion of $4 million in seed funding, is making waves with its AI-powered creative tool. This innovative platform empowers users to craft 3D world concepts using simple text prompts, catering to a wide range of professionals—from filmmakers and game designers to
Guidde Leverages AI for Streamlined Software Training Video Creation
Creating corporate training videos for software can be a daunting task, especially for organizations managing numerous software licenses. While these videos are essential for getting employees up to speed quickly, producing them often requires the effort of entire teams, making it a significant unde
April 20, 2025 at 5:39:47 AM GMT
Capsule's new AI video editor is a game-changer for our marketing team! It's super intuitive and saves us tons of time. The only hiccup is that it sometimes struggles with very specific brand guidelines, but overall, it's a solid tool. Excited to see how it evolves! 🚀
0
April 20, 2025 at 1:40:01 AM GMT
カプセルの新しいAIビデオエディター、めっちゃ使いやすい！マーケティングチームの時間を大幅に節約してくれるんだけど、特定のブランドガイドラインに苦戦することがあるのがちょっと残念。でも全体的に見て、かなりいいツールだと思うよ。これからの進化が楽しみだね！🚀
0
April 19, 2025 at 9:03:54 PM GMT
캡슐의 새로운 AI 비디오 에디터, 정말 편리해요! 마케팅 팀의 시간을 많이 절약해주는데, 특정 브랜드 가이드라인에 어려움을 겪는 경우가 있어서 아쉽네요. 하지만 전체적으로 봤을 때, 정말 좋은 도구예요. 앞으로의 발전이 기대돼요! 🚀
0
April 21, 2025 at 9:07:09 PM GMT
O novo editor de vídeo AI da Capsule é um divisor de águas para a nossa equipe de marketing! É super intuitivo e nos economiza muito tempo. A única coisa é que às vezes ele luta com diretrizes de marca muito específicas, mas no geral, é uma ferramenta sólida. Ansioso para ver como ele evolui! 🚀
0
April 21, 2025 at 2:33:55 AM GMT
कैप्सूल का नया AI वीडियो एडिटर हमारी मार्केटिंग टीम के लिए एक गेम-चेंजर है! यह बहुत ही सहज है और हमें बहुत समय बचाता है। एकमात्र समस्या यह है कि यह कभी-कभी बहुत विशिष्ट ब्रांड दिशानिर्देशों के साथ संघर्ष करता है, लेकिन कुल मिलाकर, यह एक ठोस टूल है। इसके विकास को देखने के लिए उत्सुक हूँ! 🚀
0
April 19, 2025 at 11:32:57 AM GMT
Capsule's new AI video editor is a game-changer for our marketing team! It's so intuitive and the results are professional-grade. The only hiccup is the occasional lag when processing large files, but hey, it's still in development, right? Can't wait to see what they do next! 🚀
0
