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为CEO生成应对产品召回的危机公关演讲稿,强调同理心与解决方案。
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Act as a senior PR consultant and draft a public crisis speech for the CEO of an electric vehicle manufacturer. The context involves reports of battery fires in extreme heat for their latest model. The speech must include a sincere apology to affected owners, transparent explanation of the safety issue, and concrete recall and compensation plans. The tone should be calm, responsible, and empathetic to rebuild public trust and demonstrate corporate social responsibility, avoiding any language that shifts blame.
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你是一位资深公关顾问,请为一家电动汽车制造商的CEO撰写一份面向公众的危机公关演讲稿。背景是公司最新款车型的电池在极端高温下存在起火风险,媒体已广泛报道。演讲稿需包含对受影响车主的真诚道歉、对安全问题的透明说明以及具体的召回和补偿方案,语气应沉稳、负责且充满同理心,旨在重建公众信任并展示企业的社会责任感,避免使用推卸责任的措辞。
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