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Discours de crise exécutif

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Générer un discours de relations publiques de crise pour un PDG abordant un rappel de produit.

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Act as a senior PR consultant and draft a public crisis speech for the CEO of an electric vehicle manufacturer. The context involves reports of battery fires in extreme heat for their latest model. The speech must include a sincere apology to affected owners, transparent explanation of the safety issue, and concrete recall and compensation plans. The tone should be calm, responsible, and empathetic to rebuild public trust and demonstrate corporate social responsibility, avoiding any language that shifts blame.

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Agissez en tant que consultant en relations publiques senior et rédigez un discours de crise public pour le PDG d'un fabricant de véhicules électriques. Le contexte implique des rapports sur des incendies de batterie par temps très chaud pour leur dernier modèle. Le discours doit inclure des excuses sincères aux propriétaires affectés, une explication transparente du problème de sécurité et des plans de rappel et de compensation concrets. Le ton doit être calme, responsable et empathique pour restaurer la confiance du public et démontrer la responsabilité sociale de l'entreprise, en évitant tout langage qui déplace la responsabilité.

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