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困惑的超级碗“ Tweet”提升应用程序安装50%

困惑的超级碗“ Tweet”提升应用程序安装50%

2025-04-10
75

困惑的超级碗“ Tweet”提升应用程序安装50%

困惑的超级碗比赛肯定会在他们的应用下载中引起了轰动,即使他们跳过了昂贵的超级碗广告。困惑不再像Openai和Google这样的传统路线,而是带着一个简单的X帖子,让人们兴奋地下载了他们的应用程序并参加比赛,有人可以赢得一百万美元。现在,尽管AppFigures的人们说,虽然这并没有直接将其应用程序直接拍摄到美国应用商店的顶部,但它确实增加了他们的移动应用程序安装约50%。困惑的首席执行官Aravind Srinivas在周五分享了这一消息。 X帖子列出了:如果还没有下载困惑应用程序,并在大型游戏中至少询问五个问题。这样做,您将获得100万美元的奖金。这是一个明智的举动,不仅是为了提高下载,还用于使用户与Perplexity的AI搜索引擎保持舒适。通过让人们提出五个问题,他们帮助缓解了新用户的学习曲线。并将问题绑在超级碗上?天才。它为人们提供了一个话题来研究,尤其是当他们一定会拿起手机检查统计数据或与游戏有关的新闻时。根据AppFigures的报道,根据早期App Store数据的数据,困惑的下载量高至周日的45,000个大约45,000次,其平均每日平均约为30,000。在美国App Store的顶级图表中,这种提升还提高了困惑。他们在X帖子后立即在生产力图表中排名第六,但在周日早上跌至19号,然后爬到第16位。他们的整体应用排名也从第257号到66号,在达到第49号峰值之后。如果情况保持良好状态。如果情况保持良好,粗略的估计表明,该应用程序可能会在周一结束时加倍下载数字。现在,尽管《困惑》的帖子并没有像Google和Openai的Gemini和Chatgpt超级碗广告那样吸引观众,但它在向人们展示如何实际使用其AI应用程序方面做得更好。 Google的广告试图展示AI如何适应日常生活,但是在不得不解决错误的事实之后,它重点介绍了一个利基的用例,将求职者爵士乐爵士爵士乐爵士乐爵士乐爵士乐爵士乐爵士乐爵士乐爵士乐爵士乐,指的是他们作为家庭住宿的爸爸的时间。不完全引起每个人的注意。 Openai的广告也收到了不同的评论。有些人认为它通过不显示Chatgpt的应用程序可以做什么而错过了标记,而是选择了幻想的视觉效果和艺术,而不是实际使用。 AppFigures并没有从OpenAI和Google的广告中移动太多,但指出这些应用程序已经在吸收大量下载。
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评论 (30)
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KeithNelson
KeithNelson 2025-04-11 08:00:00

Perplexity's Super Bowl 'Tweet' was genius! Who needs a pricey ad when a simple X post can boost app installs by 50%? I downloaded the app just to see what the hype was about. The contest was fun, but the app itself needs some work. Still, kudos for the marketing!

MatthewScott
MatthewScott 2025-04-11 08:00:00

Perplexityのスーパーボウルのツイートは天才的だった!高価な広告なんて必要ない、シンプルなX投稿でアプリのインストールが50%も増えるなんて。私も何がそんなに騒がれているのか見るためにダウンロードした。コンテストは楽しかったけど、アプリ自体はまだ改善の余地があるね。それでもマーケティングの成功に拍手!

RalphGonzález
RalphGonzález 2025-04-11 08:00:00

O 'Tweet' do Super Bowl da Perplexity foi genial! Quem precisa de um anúncio caro quando um simples post no X pode aumentar as instalações do app em 50%? Baixei o app só para ver do que se tratava o hype. O concurso foi divertido, mas o app em si precisa de melhorias. Ainda assim, parabéns pelo marketing!

JasonHarris
JasonHarris 2025-04-12 08:00:00

El 'Tweet' del Super Bowl de Perplexity fue genial. ¿Quién necesita un anuncio caro cuando un simple post en X puede aumentar las instalaciones de la app en un 50%? Descargué la app solo para ver de qué se trataba todo el alboroto. El concurso fue divertido, pero la app en sí necesita mejoras. Aún así, ¡felicidades por el marketing!

AndrewRamirez
AndrewRamirez 2025-04-11 08:00:00

Perplexity's Super Bowl 'Tweet' thật sự là một ý tưởng tuyệt vời! Ai cần quảng cáo đắt đỏ khi một bài đăng đơn giản trên X có thể tăng lượt cài đặt ứng dụng lên 50%? Tôi đã tải ứng dụng chỉ để xem mọi người nói gì. Cuộc thi thì vui, nhưng ứng dụng cần cải thiện thêm. Tuy nhiên, xin chúc mừng về chiến lược marketing!

AndrewHernández
AndrewHernández 2025-04-12 08:00:00

Perplexity's Super Bowl tweet was genius! No need for a costly ad when a simple X post can boost installs by 50%. I downloaded the app just to join the contest, and it's pretty cool. Wish they had more contests though, that would keep me hooked!

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