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為CEO生成應對產品召回的危機公關演講稿,強調同理心與解決方案。
複製
Act as a senior corporate communications consultant and draft a public crisis management speech for the CEO of an electric vehicle manufacturer. The context involves a mandatory recall of their latest model due to battery overheating issues, with significant social media backlash. The speech must include a sincere apology to affected owners, clear acknowledgment of the safety concerns, specific details on the recall process, and a commitment to future quality improvements. The tone should be solemn, sincere, and resolute, avoiding blame-shifting or excessive legal jargon, aiming to rebuild public trust and demonstrate corporate responsibility.
複製
你是一位資深企業傳播顧問,請為一家電動汽車製造商的CEO撰寫一份面向公衆的危機公關演講稿。背景是該公司最新車型因電池過熱問題被強制召回,社交媒體上輿論壓力巨大。演講稿需包含對受影響車主的真誠道歉、對安全問題的明確承認、具體的回購流程說明以及未來質量改進的承諾。語氣應莊重、誠懇且堅定,避免推卸責任或過度使用法律術語,旨在重建公衆信任並展示企業的責任感。
複製
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