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针对企业运营中的道德两难提供基于功利主义与义务论的平衡分析,辅助管理者做出符合长期价值观的决策。
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Act as a corporate ethics consultant to analyze the following specific business scenario: A pharmaceutical company discovers that its best-selling drug has minor but under-disclosed side effects with long-term use. Recalling it causes massive financial loss and affects shareholder interests, while not recalling it may harm some patients' health. Please evaluate the ethical weights of both choices by combining the impact on overall well-being from a utilitarian perspective with the responsibility for honesty and patient safety from a deontological perspective, and provide a comprehensive recommendation that balances business sustainability with moral底线, focusing on how to rebuild public trust through transparent communication.
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请扮演企业伦理顾问,针对以下具体商业场景进行分析:一家制药公司发现其畅销药物在长期使用后存在轻微但未被充分披露的副作用,召回将导致巨额财务损失并影响股东利益,而不召回则可能损害部分患者健康。请结合功利主义对整体福祉的影响与义务论对诚实及患者安全责任的考量,评估两种选择的伦理权重,并给出一个兼顾商业可持续性与道德底线的综合建议,重点阐述如何在透明沟通中重建公众信任。
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