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Exercício de RP de crise executiva

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Debate/Discurso

Gere uma declaração do CEO sobre um vazamento de dados, equilibrando riscos legais e sentimento público.

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Assume you are the chief spokesperson for a major tech company that has just been exposed for a severe data privacy breach, causing outrage on social media. Draft an urgent public statement from the CEO that includes a sincere apology to affected users, specific remedial actions taken, and future prevention mechanisms. The tone must be firm yet empathetic, avoiding legalistic deflection, focusing on rebuilding trust rather than making excuses. Additionally, provide three high-risk questions journalists might ask and corresponding brief response strategies to ensure the CEO maintains consistency and demonstrates accountability in subsequent interviews.

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Suponha que você é o porta-voz principal de uma grande empresa de tecnologia que acabou de ser exposta por uma grave violação de privacidade de dados, causando indignação nas redes sociais. Redija uma declaração pública urgente do CEO que inclua desculpas sinceras aos usuários afetados, medidas corretivas específicas tomadas e mecanismos de prevenção futuros. O tom deve ser firme, mas empático, evitando termos legais defensivos, focando em reconstruir a confiança em vez de fazer desculpas. Além disso, forneça três perguntas de alto risco que os jornalistas possam fazer e estratégias de resposta breves correspondentes para garantir que o CEO mantenha a consistência e demonstre responsabilidade em entrevistas posteriores.

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